The Frisco Advantage: What’s Driving Corporate Relocations to North Texas

With 233 lots available for custom multi-million-dollar luxury homes, built by the area’s top 10 custom-home builders, The Preserve is a perfect fit for executives relocating to Frisco. Located off the Dallas North Tollway, The Preserve’s proximity to multiple corporate headquarters, including the upcoming relocations of Fortune 500 companies like Samsung and AT&T, makes it an ideal home base in Collin County.

Why Frisco? The city ranked No. 6 nationally as one of the Best Real Estate Markets in the U.S. in 2026 by WalletHub for the city’s housing-market attractiveness, economic strength, home-price appreciation and job growth. The greater Dallas-Fort Worth Metroplex is home to 11 Fortune 500 companies.

Companies are relocating to Frisco to capitalize on its highly pro-business environment, strategic North Dallas location and exceptional quality of life. The city offers a unique mix of advantages, making it a premier destination for corporate headquarters and expanding businesses. 

Frisco’s local government actively partners with businesses, offering attractive development opportunities and is known for its business-friendly climate. A highly educated workforce complements the lack of state income tax. The city also has premium infrastructure and amenities, including master-planned developments, such as Fields and others, which integrate Class-A office spaces with retail and nature.

Frisco continues to draw Fortune 500 executives, massive financial firms and tech hubs. Some notable corporate relocations:

  • Magellan Health: A Fortune 500 healthcare company that relocated its C-level executive offices to Frisco
  • TIAA: Established a major regional headquarters operation in the city
  • McAfee and Toshiba Global Commerce Solutions established strong corporate operations in Frisco
  • Keurig Dr Pepper relocated its state headquarters to the city and established robust research and development laboratories to anchor its footprint.

Recently, the Dallas Stars announced they are coming to Collin County to join other sports teams, such as the Dallas Cowboys. PGA of America moved its headquarters to Frisco in 2022. Frisco’s FC Dallas’ Toyota Stadium, which opened in 2005, is undergoing nearly $200 million in renovations. The Dallas Stars plan to build a multi-billion-dollar arena and mixed-use district in the neighboring Shops at Willow Bend mall site with a 2031 targeted opening. 

The Preserve’s location sets the gold standard for a work, live and play environment. It is part of Fields, the Home to the PGA of America Headquarters, Omni PGA Frisco Resort & Spa with two 18-hole championship golf courses and the country’s first Universal Studios Kids Resort.

Residents of The Preserve, the only gated community within Fields, can enjoy 25 miles of hike and bike trails that connect to Frisco’s broader citywide trail system. And Fields West will ultimately feature 360,000 square feet of shopping, dining and entertainment. Positioned above the retail and restaurant offerings will be 350,000 square feet of Class A office space, along with 1,150 high-end urban residences. The Preserve residents will be able to walk to the high-end dining and shopping options at Fields West, including several first-in-DFW locations such as Mastro’s and Bloomies. 

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